FOR IMMEDIATE RELEASE
From December 4 to December 10, 2011 Candy Silvasy, founder of Art of the Spa, participated in the Golden Door’s renowned health program and broadcast a recap of her day’s highlights incorporating advice from Golden Door’s experts each evening on Spa Brunch.
Silvasy’s goal was to educate others about what a week at the Golden Door is really like and to show how much fun spa can be. “I hope to dispel myths such as all one does is lay around in a robe all day”, she says.
“Having never done the program, I was astonished what a life changing event my week at the Door turned out to be and,” she adds, “My listeners truly experienced my transformation right along with me, including a heady acupuncture session”.
Radio is ideal for bringing the spa experience into listener’s homes. Especially for a spa like Golden Door where guest privacy is paramount and video and photos are not allowed.
In particular, internet radio:
– Skews younger with 19% of people aged 18-34 listening in the past week, though all ages comprise the demographic
– Attracts an upper income audience with 40% living in a household with income of $100K+
– Is a growing platform with a 50% audience increase over the past year
– Has more than one in five people listened in the past month
Ironically, Golden Door Spa was the motivation behind Silvasy’s career and passion for the spa lifestyle. Contact Silvasy with questions about the show or being featured on a future episode at 513-543-0993 or firstname.lastname@example.org. Direct questions regarding Golden Door’s program to: Jennifer Hart at Golden Door Spa 760-761-4139.
Art of the Spa is a lifestyle company devoted to bringing the spa home through decor and nesting strategies. Founder, Candy SIlvasy, dubbed the Martha Stewart of the robe and slipper set, is a spa expert who’s been featured on CBS, Fox News and in print. Her 2nd book, SpaHouse Style, will be released in Winter 2012. Art of the Spa publishes www.artofthespa.com and produces Spa Brunch the only radio show focusing on spa lifestyle.
The original Golden Door Spa®, founded by Deborah Szekely in 1958, is home to one of the most innovative, integrative and transformative luxury retreats in the world today. Winner of SpaFinder Reader’s Choice Award in 2011 and Travel & Leisure’s 2011 World’s Best Awards, it is known for customized fitness and wellness programs, 20 miles of private hiking trails, Japanese-inspired architecture, plus a staff-to-guest ratio of 4:1. Golden Door Spa is part of the LXR Luxury Resorts & Hotels collection, a dynamic collection of resorts and hotels dedicated to an entirely new definition of luxury. For information and reservations call Golden Door Spa at (800) 424-0777 or e-mail email@example.com.
Art of the Spa
Los Angeles, California 91101
Images Available Upon Request